Promotions

Our promotions take you beyond the realms of the traditional ad break and launch you into the editorial fabric of RAAD T.V. International itself.
Promotions are heavily concentrated campaigns where a guest brand can interact with RAAD T.V. International audiences on an even deeper level through an engaging competition.  A promotion is predominately shorter-term, normally running for a week or two, and delivers high audience participation, customer retention and a powerful feel-good factor - particularly when viewers have a chance to win superb prizes.
They are great for awareness, tactical messaging, product launches, registrations, and all kinds of interaction. Promotions also work extremely well as part of the marketing mix - an opportunity to support a sponsorship or above the line campaigns. Using the right combination of on-air promotion, with website activity as support, we can ensure that your message is delivered with credibility and with our presenters practically endorsing your product - the ultimate in powerful persuasion.

What We Can Offer You & Derived Benefits

RAADT.V. International offers the opportunity for advertisers and sponsors to run activities which can be targeted locally, regionally, nationally and internationally. Additionally the opportunity is also available to advertise in or sponsor specific programmes. Again, tailor-made packages can be created to respond to any specific needs.

Airtime:

We like to add a touch of creativity to anything we can, and we're brimming full of powerful ways to make your advertisement hit home with our listeners. We can:

• Target audiences at a specific time of day: If you're a fast-food restaurant, a fashion outlet or a Money Transfer company, we can prepare your product and can plan your ad spots around specific times that will yield great dividends.
• Streamline your online needs: With our constant manner of gathering statistical intelligence on our audiences/internet users, we will ensure that your advert reaches the targeted users without disturbing or causing a nuisance to those users not suitable for your campaign.
• Offer dedicated prime time slots: Depending on your advertising needs, we can offer dedicated prime time slots for your advertisement with considerable stand-out appeal.

At RAAD TV International, we also conduct user surveys to gauge the targeted audiences for market research purposes either;
(a) to find out the impact of the advertising campaign
(b) to seek out users’ views before launching an advertising campaign.

Sponsorship

A sponsorship is your ticket to becoming a part of RAAD TV COMMUNITY and you can therefor participate in sponsering:

• A specific show, e.g. the Youth Programme
• A key theme, e.g. Women Empowerment
• An event, e.g. a unique event created just for you

Sponsorship does much more than simply create awareness, and it does a very different job to a one-off promotional campaign. Maybe you want to develop your brand's existing values, own a position in the marketplace, or change customer perceptions over a longer period? Whatever your objectives, RAAD T.V. International will deliver a genuine partnership between our two companies and brands, and create a powerful association for our audience.

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